Price your book today

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Determining what you should charge for your book is arguably the most important part of self-publishing your book. So what's the good news? Alpha Book Publisher is here to help.

We encourage you to read our Partner's tips below, and from there you may use the pricing calculator next.

According to Bowker, here are 10 important tips to pricing your book profitably...

If you price your book incorrectly you may reduce your short-term profitability and likelihood of long-term success. Here are ten tips to help you price your books profitably.

  1. Choose the retail price wisely. Many variables contribute to this decision. What is the trim size? Page count? Competition? Unit manufacturing cost? Target end user?  Corporate buyer? All of these factors must be considered when establishing the retail price.

  2. Pricing your book is an art, not a science. Once your costs, distribution fees and expected profits are determined, it’s time to apply intuition to your pricing recipe.

  3. Price your book based on its value. The price is always too high for a book that is not needed. Price is a feature. Value is a benefit.

  4. Do not price your book using an “X-time-cost” formula. Printing costs vary widely depending on the technique used and quantity printed.

  5. Do not price your book the same as competitive books. Competitors may have printed similar titles in large quantities and the resulting lower costs. Identical pricing also tells consumers that your content must be similar, too.   

  6. Look at your price differently. Price your book based on the number you have to sell to net $1000 in profit

  7. Know your discount structure. Know your costs, whether using POD, independent publishing or buying books from your publisher. How much will you make on each book you sell?

  8. Price is not the same as cost. The price is listed on the book, but the cost is related to the personal value the reader receives from buying it. In corporate sales, the cost of your book is related to how well your content helps the buyers reach their companies’ goals.

  9. Eliminate price competition. Potential buyers can make an immediate price comparison among books on the shelf in bookstores – bricks or clicks. Make your books available where your competition is not – through non-bookstore retailers or to non-retail buyers in corporations or associations.

  10. Know when to choose a high vs. low price. Choose a lower price for a mass-produced book with a simple distribution channel, if there is fast title turnover, if the content has extended usefulness or if you desire a large market share. Choose a higher price if the opposite is true. 

Find out about the production cost of your book

Like the Walmart of the Grocery & Retail sector, Alpha Book Publisher is always striving to have the lowest prices within the self-publishing market. What that means for the new author is more money in your pocket, and even more importantly, greater profits on your book sales. How do we do this?


By finding ways to print your book at discount prices without compromising quality. After all, the production cost of your book is arguably the most important factor in determining the retail price of your book.

You want your product to be more affordable than the next book standing an inch away, while making as much or more money than competitors in your genre.

As a result, our printing services cost only 35% of what 48 Hour Books is charging. And unlike Bowker, there is no minimum quantity to print your book with us.

To better understand what we mean, use their pricing calculator below:

48 Hour Books has a minimum quantity of 10 books. We don't have any.

After you choose the binding, size and number of pages in your book, you will divide their total price by 10.

Once you have the unit cost, multiply it by 35 percent.

And there you have it. 35% of your book's production cost with 48 Hour Books is all there is to print your book with Alpha Book Publisher. So when a customer buys your book, your profit margin is that much bigger.

How to Use the Pricing Calculator

To help you better navigate the calculator and determine the production cost of your book accurately, below you can find out what genre and category your book fits in and its standard binding and book size.

Genre: Non-Fiction Books

Perfect Binding: is the standard paperback form for most non-fiction books.

Traditional Book Size: 5'5" X 8'5"

  • Art

  • Autobiography

  • Biography

  • Book Review

  • Cookbook

  • Diary

  • Dictionary

  • Encyclopedia

  • Guide

  • Health

  • History

  • Journal

  • Math

  • Memoir

  • Prayer

  • Religion, Spirituality, and new age

  • Textbook

  • Review

  • Science

  • Self Help

  • Travel

  • True Crime

Genre: Fiction Books

Perfect Binding: is the standard paperback form for most fiction books.

Traditional Book Size: 5'5" X 8'5"

  • Action and adventure

  • Alternate History

  • Anthology

  • Chick Lit

  • Children's

  • Comic book

  • Coming-of-age

  • Crime

  • Drama

  • Fairytale

  • Fantasy

  • Graphic Novel

  • Historical Fiction

  • Horror

  • Mystery

  • Paranormal Romance

  • Picture Book

  • Poetry

  • Political Thriller

  • Romance

  • Satire

  • Science Fiction

  • Short Story

  • Suspense

  • Thriller

  • Young Adult


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